DESIGN SHOULD BE SIMPLE.

I am a keen observer of human behavior, and I take pride in delivering fresh, intelligent, and diverse work that fully encompasses the human experience, regardless of its medium or degree of impression. In my approach, I always keep the following principles in mind:

Design must be simple (function): I believe in simplifying complex systems, products, and services to capture, engage, and convey a message within a moment's glance. This not only from an external consumer-facing standpoint, but also within internal teams and structures. Great design begins with a simplified and acknowledged stream-lining process that will empower all stakeholders to produce nothing but the best work.

Design must be memorable (flow): I've learned that people tend to remember two kinds of experiences – the exceptionally good ones and the exceptionally terrible ones. Experiences that fall in the middle are typically one’s that user’s can’t connect with. This emphasizes the importance of crafting experiences with organic and easily digestible content that can create an emotional connection through sight, sound, and/or touch, ultimately leaving a lasting impression. My goal is to maintain a “wow” factor.

Design must be relatable (familiarity): Your audience needs to relate to the content you offer. To achieve this, it's crucial for me as a designer to start with thorough research before diving into any creative work. I focus on discovery phases that enable me to understand user behavior, keep an eye on emerging technology and competitors, and set expectations through collected assessments and data.

I reside in Brooklyn, New York, and it's been my privilege to collaborate with a diverse array of clients. This includes humanitarian non-profit B2B organizations, as well as the dynamic and ever-evolving B2C retail sector. My creative and productive skill set encompasses a blend of interpersonal and intrapersonal qualities that empower me to effectively lead large teams, collaborate closely with neighboring departments, and work independently as an entrepreneur.

I am currently available for freelance work. If you have any inquiries or require my services, please feel free to email me at pam@pamgreendesigns.com.


AWARDS + PUBLICATIONS

  • “People to Watch” GDUSA • August 2021

  • Award for Personal Brand • Graphic Design USA • 2020

  • Award for Damen & Hasting Interactive LookBook • American Graphic Design Award • 2020


Selected COLLABORATIONS


Skillsets + Software

Archivist (File and Asset Organization) • Art Direction • Augmented Reality • Cascading Style Sheet CSS • Content Generation • Content Strategist • Creative Direction • Data Archiving • Environmental Design • Experiential Design • Front End Web Development • HTML5 • Marketing Strategy (Traditional and Organic Growth) • Packaging Design • Production Design (Moderate) • Presentations + Pitch Decks • Product Design • Project Management • Social Media Management • User Experience UX Design • User Research + Competitive Analysis • Video Editing

Adobe Acrobat • Adobe Acrobat Reader • Adobe After Effects • Adobe Animate • Adobe Creative Cloud • Adobe Creative Suite • Adobe Dimension • Adobe Dreamweaver • Adobe Express • Adobe Firefly • Adobe Illustrator • Adobe Lightroom • Adobe Muse • Adobe Photoshop • Adobe Premiere • Adobe XD • Affinity Designer • Aero • Asana • Aurasama • Basecamp • Beta • Blender • Blippar • Canva • Ceros • Corel Draw • Drupal • ExactTarget • Figma • Final Cut • Google Docs • Google Sheets • Google Slides • HP REveal • HubSpot • ImageOptimum • InDesign • Invision • iContact • Listrak • MailChimp • Media Encoder • Microsoft Powerpoint • Monday • Pixlr • Photoscape (Moderate) • Premiere Pro • Procreate (Moderate) • Salesforce • Shopify • Sketch • SketchUp • Squarespace • Sublime Text • Trello • Vectr (Moderate) • Visme • Webflow • WIX • Wordpress (and more).